Pacific Life scored an 80 out of 100 on the 2023-2024 Corporate Equality Index (CEI) from the Human Rights Campaign (HRC), a political stakeholder group. By complying with the HRC’s controversial demands, Pacific Life increases the risk of dividing employees, alienating customers and harming shareholders. The company provides a benefits package for employees which covers transgender medical procedures for covered employees and dependents, including children. It also uses sex and gender ideology criteria in employee recruitment, vendor selection, marketing, and philanthropic support. Pacific Life forces employees to undergo multiple ideological trainings and has an internal "Inclusive Language Guide,”. The company’s CEO, Darryl Button, signed the CEO Action for Diversity & Inclusion pledge, which includes a commitment to promote DEI through bias education training in the workplace. Pacific Life lobbied for the "Commission to Study the Stigmatization, Criminalization, and Ongoing Exclusion and Inequity for LGBTQ Service members and Veterans Act". However, the company does not discriminate against charitable organizations based on views or beliefs. For these reasons, Pacific Life receives a Medium Risk rating.