Kellanova (Kellogg’s)

Pringles, Pop Tarts
Food Beverage and Tobacco

Corporate Bias Rating

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Risk Level:

Rating - Danger
High Risk


On October 2nd, 2023, Kellogg's split into two companies, WK Kellogg Co, which owns the North American cereal division, and Kellanova, which owns the rest of Kellogg's brands. Actions taken as Kellogg's that are not related to its cereal brands are kept as Kellogg's while actions taken since the split by Kellanova are marked as Kellanova. Kellogg's scored a 100 on the 2023 Corporate Equality Index (CEI) from the Human Rights Campaign (HRC), a political stakeholder group. By complying with the HRC’s controversial demands, the company increases the risk of dividing employees, alienating customers and harming shareholders. It also uses sex and gender ideology criteria in employee recruitment, vendor selection, marketing, and philanthropic support. Kellanova forces employees to undergo multiple ideological trainings and uses its reputation, corporate funds, and political influence to support controversial sex and gender ideologies, organizations, and legislation. Kellogg's does not provide viewpoint protections for its employees. The company's Chairman and CEO signed Catalyst's Champions for Change pledge. Kellanova is part of the Global Alliance for Responsible Media and pulled ads from a conservative news network in 2016. America First Legal filed a letter with the EEOC requesting a civil rights investigation into Kellogg's over discriminatory practices in hiring. The company provides a benefits package for employees which covers travel/lodging costs for an abortion and transgender medical procedures for covered employees and dependents, including children. Kellogg's pledged $90 million to BLM and related causes such as the Tides Foundation. Kellogg's supports the Equality Act. The company embraces Critical Race Theory and is a corporate partner of the National LGBT Chamber of Commerce (NGLCC). Kellogg's opposed various state and local legislation intended to protect parental rights, girls’ sports, bathroom facilities, and gendered spaces. The company is a silver partner of PFLAG. For these reasons, Kellanova receives a High Risk rating.

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Shareholder Proposals

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ESG Category
Summary of ResolutionMgmt RecTotal Vote % in Favor
4/28/23SocialJames McRitchiePay Equity DisclosureAgainst23.80%
4/28/23SocialNational Center for Public Policy ResearchCivil Rights, Non-Discrimination and Returns to Merit AuditAgainst2.00%
4/29/22GovernanceN/A - UndisclosedConsider Pay Disparity Between CEO and Other EmployeesAgainst7.69%
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