Corprate Bias Ratings
The Kellogg Company, known as Kellogg's, vets vendors according to LGBTQ policies, and is part of the Global Alliance for Responsible Media. It does not provide its employees with protections against viewpoint discrimination, but has not publicly terminated business relationships based on views or beliefs in recent years. The company covers travel costs for employee abortions and covers the cost of "medically necessary transition-related care" for its employees and their children. Kellogg's pledged $90 million to BLM and related causes such as the Tides Foundation. Kellogg's uses its reputation and corporate dollars to support LGBTQ causes and organizations. The company pulled all of its ads from conservative news sites. However, Kellogg's has not used its PAC contributions for ideological purposes. For these reasons, Kellogg's receives a High Risk rating.
Has denied service to customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.
Kellogg’s received a score of 100 on the Human Rights Campaign’s (HRC) Corporate Equality Index. Among other requirements, this means the company has pledged to vet vendors based on LGBTQ policies (1)(2). Kellogg’s is a member of the Global Alliance for Responsible Media, which aims to demonetize advertisements and suppress content that “vilifies” individuals based on sexual orientation and gender identity, discusses “debated social issues in a negative or partisan context” or spreads “hate speech” (3)(4)(5). In 2016, Kellogg’s pulled all of its ads from Breitbart News, a conservative news network, along with a number of other companies (6)(7).
Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.
Uses corporate reputation to support ideological causes and/or organizations hostile to freedom of expression.
In 2021, Kellogg’s ran a partnership with GLAAD featuring “pride” cereal and boxes where customers could fill in their own pronouns (1). It has featured pride ads and advocated for the cause for years (2)(3). Kellogg’s has also corporately embraced critical race theory and similar ideologies, pushing these messages on employees (4). It corporately advocates for the Equality Act and transgender participation in sports (5)(6). Kellogg’s also advocated against North Carolina’s 2016 bathroom bill (7). The company signed an open letter opposing a Florida bill that would prevent teaching gender identity and sexual orientation in schools to kids in K-3rd grade (8). Froot Loops offers access to an online DEI educational library with the purchase of a cereal box (9).
Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.
Kellogg’s covers travel costs for employee abortions (1). The company has a perfect score on the HRC’s 2022 Corporate Equality Index. This score indicates the company covers the cost of “medically necessary transition-related care” for its employees and their children (2)(3). The company is a member of the Global Alliance for Responsible Media (4)(5)(6). Kellogg’s Foundation also pledged $90 million to the Black Lives Matter movement and related causes, including the BLM organization itself, the Tides Foundation, and other related advocacy groups (7)(8)(9). In 2021, the company ran a partnership with GLAAD featuring “pride” cereal and boxes where customers could fill in their own pronouns; this partnership raised funds for GLAAD (10). Kellogg’s is a corporate partner of the National LGBT Chamber of Commerce (11).
All links were last accessed and all information was updated on:
November 28, 2023
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|Date||ESG Category||Proponent||Summary of Resolution||Mgmt Rec||Total Vote % in Favor|
|4/28/23||Social||James McRitchie||Pay Equity Disclosure||Against||23.80%|
|4/28/23||Social||National Center for Public Policy Research||Civil Rights, Non-Discrimination and Returns to Merit Audit||Against||2.00%|
|4/29/22||Governance||N/A - Undisclosed||Consider Pay Disparity Between CEO and Other Employees||Against||7.69%|