Allison Dew

Allison Dew is Chief Marketing Officer for Dell Technologies. Since joining Dell Technologies in 2008, she has been instrumental in Dell Technologies marketing transformation, leading an emphasis on data-driven marketing, customer understanding and integrated planning. Most recently, she led marketing for Dell Technologies Client Solutions Group. Previously, Allison held marketing leadership roles at Microsoft. She also worked agency side in both a regional advertising shop in Tokyo, Japan, and an independent multi-cultural agency in New York.