Barilla America

Italy
Food and Staples Retailing

Corporate Bias Rating

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Risk Level:

Rating - Danger
High Risk

Summary:

Barilla scored a 100 on the 2023 Corporate Equality Index (CEI) from the Human Rights Campaign (HRC), a political stakeholder group. By complying with the HRC’s controversial demands, Barilla increases the risk of dividing employees, alienating customers and harming shareholders. The company covers transgender-related medical costs for its employees and their children and provides specific sexual orientation and gender identity-based benefits. It also uses sex and gender ideology criteria in employee recruitment, vendor selection, marketing, and philanthropic support. Barilla forces employees to undergo multiple ideological trainings and uses its reputation, corporate funds, and political influence to support controversial sex and gender ideologies, organizations, and legislation. Its CEO signed the CEO Action for Diversity and Inclusion pledge, which includes a commitment to promote DEI through bias education training in the workplace. The company prioritizes diversity in its supply chain and recruitment and sponsors an LGBTQ news platform. For these reasons, Barilla receives a High Risk rating.

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