Deckers Brands

Teva, UGG, HOKA, Sanuk
Consumer Durables and Apparel

Corporate Bias Rating

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Risk Level:

Rating - Caution
Medium Risk


Deckers Brands, an athletic shoes & apparel company, does not provide viewpoint protections for its employees. Deckers Brands implemented mandatory "anti-racism" training for employees and is a member of the Civic Alliance, which opposes strengthening voting legislation. The company regularly donates and uses its reputation to support ideological groups such as Planned Parenthood, Black Lives Matter (BLM), and the Human Rights Campaign (HRC). Deckers Brands discriminates against some religious organizations in its charitable giving. The company opposed various state and local legislation intended to protect parental rights, girls’ sports, bathroom facilities, and gendered spaces. Ugg is a gold partner of PFLAG. However, the company has not publicly terminated business relationships based on views or beliefs. For these reasons, Deckers Brands receives a Medium Risk rating.

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