Mediaocean

Industries Software and Services
Subsidiaries Flashtalking, 4C Insights, Mediaocean Systems Ltd., Blueocean Technologies Sdn Bhd, Imposium Inc., INVISION Inc., Sooth Software Corporation, Inc., BCC AdSystems Pty Ltd., BlackFoot Inc. Symsys Software B.V., Datatech Software Corporation., ColSpace Corporation., MediaOcean, Inc., Media Buying Systems SAS., Pin Systems
Activism

These companies are committed to leveraging shareholder or investor assets for net-zero emission goals and climate ambitions for GFANZ, Climate Action 100+, CERES, PCAF, UN PRI, NZLA, FIT, or HSCP.

The biggest 3000 companies in the U.S. in the year of 2025.

Rating Overview

Risk Rating: Medium

Mediaocean is Medium Risk.

Mediaocean LLC is Medium Risk. The company often yields to political activism in shaping corporate governance, potentially alienating consumers, dividing employees, and harming shareholders. The company implements race and identity-based policies that replace merit, excellence, and integrity with preferential treatment and outcomes. The company occasionally embraces corporate initiatives that redirect its central focus from business goals to partisan policies and divisive issues at times. This approach fails to safeguard free exercise, free speech, and free enterprise.

Rating Criteria

Corporate Weaponization Risk Levels
Criteria Risk Level
Cancellations Medium Risk
Discriminatory Philanthropy Lower Risk
Employment Protection High Risk

Corporate Weaponization

Corporate Governance and Public Policy Risk Levels
Criteria Risk Level
Advocacy Bias High Risk
Funding Medium Risk
Political Actions No Data

Corporate Governance and Public Policy

Rating Criteria Detail

Criteria Risk Level Rationale

Corporate Weaponization


Criteria:

Has canceled customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.

Risk Level:

Medium

Rationale:

Mediaocean integrates ESG into its business practices. From its ESG and Sustainability webpage: “The Mediaocean Board of Directors and Executive Leadership team support the ESG team, which reports to our Corporate Operations team. This collaboration ensures that ESG is integrated into Mediaocean’s corporate strategy, long-term growth, and legacy” (1). The company integrates DEI into its supply chain. From its Supplier Code of Conduct: “Suppliers are required to strive to eliminate all workplace discrimination and harassment by empowering workers’ uniqueness and embracing diversity, equity, and inclusion in their workplace and setting expectations of diversity for their supply chain.” (2). However, the company has not canceled customers, suppliers, or vendors based on political views or religious beliefs (3).

Criteria:

Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.

Risk Level:

Lower

Rationale:

Mediaocean does not appear to discriminate against charitable organizations based on views or beliefs (1).

Criteria:

Employment policies fail to protect against viewpoint or other discrimination and/or are ideological in nature.

Risk Level:

High

Rationale:

Mediaocean offers DEI training to its employees (1). Mediaocean does not provide viewpoint protections for its employees (2)(3).

Corporate Governance and Public Policy


Criteria:

Uses corporate reputation to support causes, organizations, or policies hostile to freedom of expression.

Risk Level:

High

Rationale:

Mediaocean is a member of Ad Net Zero, an advertisement industry decarbonization iniative that requires its members to have net-zero emissions goals (1)(2)(3). The company supports DEI within its business practices, hosting a Diversity Council (4). The company supports ESG within its business practices. From its ESG and Sustainability webpage: “We are dedicated to consistently improving our ESG efforts through our various sustainability initiatives” (5).

Criteria:

Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.

Risk Level:

Medium

Rationale:

Mediaocean is a sponsor of Out in Tech, an LGBTQ-focused nonprofit that advances DEI-style inclusion initiatives that aim to increase LGBTQ+ representation in the technology industry through recruiting, workforce development and networking initiatives. The organization partners with corporations to advance LGBTQ+ inclusion initiatives and integrate LGBTQ+ representation goals into talent development and employee engagement strategies (1)(2)(3)(4). Otherwise, there are no publicly known cases of the company using corporate funds to advance ideological causes, organizations, or policies (5).

Criteria:

Uses corporate political actions and/or financial contributions for ideological, non-business purposes.

Risk Level:

N/A

Rationale:

Mediaocean does not operate a PAC or engage in lobbying at this time (1)(2)(3).