Several major corporations that publicly stepped back from DEI programs and the Human Rights Campaign’s Corporate Equality Index may not have retreated as far as headlines suggested. A new Blaze Media report, drawing on 1792 Exchange’s tracking, finds that Ford, Molson Coors, Target, and T-Mobile continued to bankroll LGBT activist events in 2026 even after signaling reform.
The piece uses 1792 Exchange’s work on corporate DEI commitments, CEI participation, and ideological nonbusiness activities to show the gap between what these companies announced and what they still fund.
Each of the four had signaled a change: Ford (2024) and Molson Coors (2024) said they would exit the CEI, and Target (2025) and T-Mobile (2025) announced they were ending DEI initiatives and index participation.
Yet in 2026, Target was listed as a platinum sponsor of NYC Pride — whose youth programming included a rally “to demand protections for trans and queer youth” — along with Pride events in Los Angeles, Houston, San Francisco, Salt Lake City, and New Jersey.
Molson Coors, through its Vizzy brand, sponsored Pride events in Miami Beach, Denver, and New Jersey; T-Mobile backed Pride events in Phoenix, Des Moines, and Philadelphia. Children appear to have been present at events featuring adult themes.
As 1792 Exchange has noted, “companies should consider whether their support aligns with issues that unite rather than divide their customers, employees, and shareholders.”
The full article can be found in Blaze Media.