Brink’s

Richmond, Virginia
Commercial and Professional Services, Technology Hardware and Equipment

Corporate Bias Rating

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Risk Level:

Rating - Caution
Medium Risk

Summary:

Brink's is Medium Risk. The company often yields to political activism in shaping corporate governance, potentially alienating consumers, dividing employees, and harming shareholders. The company implements race and identity-based policies that replace merit, excellence, and integrity with preferential treatment and outcomes. Brink's occasionally embraces corporate initiatives that redirect its central focus from business goals to partisan policies and divisive issues at times. This approach fails to safeguard free exercise, free speech, and free enterprise.

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Criteria
Risk Level
Rationale
Corporate Weaponization
Criteria

Has canceled customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.

Risk Level
Rationale

Brink’s has a supplier diversity pledge that requires vendors not to discriminate based on sexual orientation (1). However, the company has not publicly canceled customers, suppliers, or vendors based on political views or religious beliefs (2).

Criteria

Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.

Risk Level
Rationale

Brink’s discriminates against matching gifts “directly to religious institutions” (1). 

Criteria

Employment policies fail to protect against viewpoint or other discrimination and/or are ideological in nature.

Risk Level
Rationale

Brink’s does not provide viewpoint protections for its employees (1).

Corporate Governance and Public Policy
Criteria

Uses corporate reputation to support causes, organizations, or policies hostile to freedom of expression.

Risk Level
Rationale

Brink‘s CEO signed the CEO Action for Diversity & Inclusion pledge, which includes a commitment to promote DEI through bias education training in the workplace (1)(2). The company supports DEI within its business practices, employing a European Diversity & Inclusion Council (3). The company supports DEI within its business practices. From its DEI page: “DE&I is a fundamental part of how we do business, make decisions, and engage Team Members in our organization” (4). Otherwise, there are no publicly known cases of the company using its reputation to advance ideological causes or policies (5).

Criteria

Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.

Risk Level
Rationale

Brink’s partners with Promise House, an LGBTQ youth organization (1). Otherwise, there are no publicly known cases of the company using corporate funds to advance ideological causes, organizations, or policies (2).

Criteria

Uses corporate political actions and/or financial contributions for ideological, non-business purposes.

Risk Level
Rationale

Brink’s has not used its PAC donations or lobbying for ideological purposes (1)(2)(3).

Board Bias

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1792 Exchange has not yet compiled data about the board of directors or political contributions of leadership for this company.

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