Rakuten

Japan
Diversified Financials

Corprate Bias Ratings

Risk Level:

Rating - Clear
Lower Risk

Rakuten is a Japanese fintech conglomerate that provides a variety of financial and communications services, including a deal-finding browser extension. Rakuten protects its employees from viewpoint discrimination, and the company has not publicly terminated employees or clients due to ideological differences. Rakuten has joined the Civic alliance. Rakuten uses its corporate reputation to advance the LGBTQ and Black Lives Matter Movements. The company uses its corporate funds to support abortion. Rakuten does not discriminate against religious organizations in its charitable giving. For these reasons, Rakuten earns a Lower Risk rating.

Criteria
Risk Level
Rationale
Corporate Weaponization
Criteria

Has denied service to customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.

Risk Level
Rationale

Rakuten has not publicly terminated business relationships due to political or religious differences.

Criteria

Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.

Risk Level
Rationale

Rakuten does not discriminate against religious organizations in its charitable giving (1).

Criteria

Employment policies fail to protect against discrimination based on political affiliation/views and/or religion.

Risk Level
Rationale

Rakuten does not allow discrimination based on political beliefs (1).

Corporate Governance and Public Policy
Criteria

Uses corporate reputation to support ideological causes and/or organizations hostile to freedom of expression.

Risk Level
Rationale

Rakuten is a member of the Civic Alliance, which opposes election security measures (1). Rakuten advocates for the LGBTQ movement and hosted the #WalkwithPride online parade during Pride Month (2). The company also revised its definition of a spouse in 2016, created gender-neutral bathrooms, and advocated for Japan’s Equality Act (3)(4). 

Criteria

Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.

Risk Level
Rationale

Rakuten published a statement that it will cover abortion expenses for all those seeking an abortion (1). Rakuten has published articles with companies to support that will donate to the LGBTQ and Black Lives Matter movements, however, it has not published whether it donates groups supporting these causes that are hostile to freedom of expression (2)(3).

Criteria

Uses corporate political contributions for ideological, non-business purposes.

Risk Level
N/A
Rationale

Rakuten does not have a PAC (1).

All links were last accessed and all information was updated on:
July 19, 2023

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