Niantic
Rating Overview
Rating Criteria
Rating Criteria Detail
Corporate Weaponization
Criteria:
Has canceled customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.
Risk Level:
LowerRationale:
Niantic has not publicly canceled customers, suppliers, or vendors based on political views or religious beliefs (1).
Criteria:
Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.
Risk Level:
LowerRationale:
Corporate Governance and Public Policy
Criteria:
Uses corporate reputation to support causes, organizations, or policies hostile to freedom of expression.
Risk Level:
HighRationale:
Niantic opposed various state and local legislation intended to protect parental rights, girls’ sports, bathroom facilities, and gendered spaces (1)(2). The company supports DEI within its business practices, employing a DEI Council (3). Niantic received the Gay Gaming Professionals (GGP) Honors award in 2021, indicating its commitment to DEI in its business practices (4)(5). Otherwise, there are no publicly known cases of Niantic using its reputation to advance ideological causes or policies (6).
Criteria:
Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.
Risk Level:
HighRationale:
Niantic funded Monumental Reckoning, an art display around the empty plinth of the Francis Scott Key statue in the Golden Gate Concourse meant to oppose “white supremacy” (1)(2). The company donated $100,000 to the Marsha P. Johnson Institute, a black LGBTQ activist group (3)(4). In 2020, Niantic participated in a business coalition for marriage equality, a coalition in Japan advocating for same-sex marriage. The company also donated $7,000,000 to Black nonprofits, including the AACSA, Geeking out Kids of Color, the Advancement Project, the Aude Lorde Project, the Equity Alliance, and the US Black Chambers of Commerce (5). Otherwise, Niantic has not used corporate funds to advance ideological causes, organizations, or policies (6).