Snap Inc.

Industries Media and Entertainment
Activism

Companies provide a benefit package for employees which covers travel/lodging costs for an abortion.

The biggest 1000 U.S. companies by revenue according to form 10-K.

Companies who were members of the Global Alliance for Responsible Media, which subjectively demonetized advertisements and suppressed content to stifle mainstream perspectives online

Companies who are/were a corporate partner of the The Trevor Project, an organization that advocates for controversial sex and gender ideology, including for children.

Companies that offer so-called transgender healthcare for their employees and covered dependents.

Business Roundtable
CEO Action Pledge
Civic Alliance Pledge

Rating Overview

Risk Rating: High

Snap Inc. is High Risk.

Snap Inc. (Snapchat) is High Risk. The company yields to political activism in shaping corporate governance, potentially alienating consumers, dividing employees, and harming shareholders. Snapchat embraces corporate initiatives that redirect its central focus from business goals to partisan policies and divisive issues. This approach fails to safeguard free exercise, free speech, and free enterprise.

Rating Criteria

Corporate Weaponization Risk Levels
Criteria Risk Level
Cancellations High Risk
Discriminatory Philanthropy Lower Risk
Employment Protection High Risk

Corporate Weaponization

Corporate Governance and Public Policy Risk Levels
Criteria Risk Level
Advocacy Bias High Risk
Funding High Risk
Political Actions No Data

Corporate Governance and Public Policy

Rating Criteria Detail

Criteria Risk Level Rationale

Corporate Weaponization


Criteria:

Has canceled customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.

Risk Level:

High

Rationale:

Snap Inc. canceled former President Trump’s account. Snap Inc’s CEO stated that Snapchat “simply cannot promote accounts in America that are linked to people who incite racial violence, whether they do so on or off our platform” (1)(2). Snap received a score of 65 on the 2025 Corporate Equality Index (CEI) from the Human Rights Campaign (HRC), a political stakeholder group. The company recruits employees based on sexual identity issues. The company discriminates against vendors that do not promote divisive sex and gender policies, indicating it prioritizes sexual issues over merit (3)(4). The company was a member of the Global Alliance for Responsible Media, which demonetized and suppressed content that it deemed to spread “hate speech” or “misinformation”, discuss “debated social issues in a negative or partisan context”, or “vilif[y]” individuals based on sexual orientation and gender identity. These arbitrary guidelines were used to censor mainstream perspectives online (5)(6)(7).

Criteria:

Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.

Risk Level:

Lower

Rationale:

Snap Inc. does not discriminate against charitable organizations based on views or beliefs (1)(2)(3).

Criteria:

Employment policies fail to protect against viewpoint or other discrimination and/or are ideological in nature.

Risk Level:

High

Rationale:

Snap Inc. requires its employees to take unconscious bias, training (1). The company ties executive performance evaluations and bonus recommendations with their progress toward DEI goals (2). Snap appears to prioritize diversity over merit in its business structure through the establishment of gender and racial targets for its leadership composition. Snap is seeking ” Increase women, and U.S. racial and ethnic groups by 30% in Leadership” (3).  Snap does not provide viewpoint protections for its employees (4).

Corporate Governance and Public Policy


Criteria:

Uses corporate reputation to support causes, organizations, or policies hostile to freedom of expression.

Risk Level:

High

Rationale:

Snap’s CEO Evan Spiegel is a member of the Business Roundtable, which supports stakeholder capitalism over traditional shareholder obligations (1). The company’s CEO, Evan Spiegel, denounced various states’ legislative efforts to protect election integrity and security (2). Snap’s CEO, Evan Spiegel, signed the CEO Action for Diversity & Inclusion pledge, which includes a commitment to promote DEI through bias education training in the workplace (3)(4). Snap supports DEI within its business practices, hosting a DEI Summit annually (5).

Criteria:

Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.

Risk Level:

High

Rationale:

Snap provides a benefits package for employees that covers travel/lodging costs for an abortion and transgender medical procedures for covered employees and dependents, including children (1)(2)(3)(4). Snap’s HRC 2025 CEI rating indicates the company covers transgender related costs for its employees and their children, including paid short-term leave, puberty blockers, cross-sex hormones, chest surgeries, genital surgeries, medical visits and lab monitoring, travel and lodging. By allowing a political stakeholder group to dictate operations, the company increases health care costs and risks dividing employees, alienating customers and harming shareholders (5)(6). Snap was a Bronze Tier corporate sponsor of the Trevor Project, an organization that advocates for controversial sex and gender ideology, including “gender transition” drugs and surgeries for minors, through legislation, litigation, advertising, and PR campaigns. The organization also hosts online chatrooms that allow adults to communicate with minors as young as 13 about sexually explicit topics. Adults in these chatrooms have encouraged minors to adopt transgender identities and withhold this information from their parents (7)(8)(9)(10)(11). Snap was a member of the Global Alliance for Responsible Media (12)(13)(14). Through the Pride Month Spotlight Challenge, Snap Inc. will grant $10,000 in prizes to creators “who can best express their Pride preparation process” (15). Snap pledged support to Black Lives Matter and related causes (16).

Criteria:

Uses corporate political actions and/or financial contributions for ideological, non-business purposes.

Risk Level:

N/A

Rationale:

Snap does not operate a PAC or engage in lobbying at this time (1)(2)(3).

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