Aaron’s LLC
The biggest 3000 companies in the U.S. in the year of 2025.
Companies who are/were a corporate partner of the The Trevor Project, an organization that advocates for controversial sex and gender ideology, including for children.
Rating Overview
Rating Criteria
Rating Criteria Detail
Corporate Weaponization
Criteria:
Has canceled customers, suppliers, or vendors due to their political views or religious beliefs OR corporately boycotts, divests, or sanctions regions, people groups, or industries.
Risk Level:
LowerRationale:
Aaron’s has not publicly canceled customers, suppliers, or vendors based on political views or religious beliefs (1).
Criteria:
Charitable giving (including employee matching programs) policies or practices discriminate against charitable organizations based on views or religious beliefs.
Risk Level:
LowerRationale:
Aaron’s does not appear to discriminate against charitable organizations based on views or beliefs (1).
Criteria:
Employment policies fail to protect against viewpoint or other discrimination and/or are ideological in nature.
Risk Level:
MediumRationale:
Aaron’s does not publish a nondiscrimination policy (1).
Corporate Governance and Public Policy
Criteria:
Uses corporate reputation to support causes, organizations, or policies hostile to freedom of expression.
Risk Level:
MediumRationale:
Aaron’s supports DEI within its business practices. From its DEI webpage: “Aaron’s takes an intentional and reflective approach so that people of all backgrounds feel welcome, accepted, and celebrated. Our Diversity and Inclusion strategic priorities guide us in this work” (1). Otherwise, Aaron’s has not supported ideological causes or policies (2).
Criteria:
Uses corporate funds to advance ideological causes, organizations, or policies hostile to freedom of expression.
Risk Level:
HighRationale:
Aaron’s was a Champion Tier corporate sponsor of the Trevor Project, an organization that advocates for controversial sex and gender ideology, including “gender transition” drugs and surgeries for minors, through legislation, litigation, advertising, and PR campaigns. The organization also hosts online chatrooms that allow adults to communicate with minors as young as 13 about sexually explicit topics. Adults in these chatrooms have encouraged minors to adopt transgender identities and withhold this information from their parents (1)(2)(3)(4)(5). Aaron’s Foundation donated $15,000 to The Trevor Project and $10,000 to Lost-N-Found Youth, an LGBTQ organization working with youth (6). In 2022 and 2023, Aaron’s Foundation donated $25,000 to The Trevor Project (7)(8). Otherwise, there are no publicly known cases of Aaron’s LLC using corporate funds to advance ideological causes, organizations, or policies (9).